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So, to save the human race from extinction, and preserve the foundations of civilisation, Martini commissioned Kate Fox at the Social Issues Research Centre to review and analyse all the scientific research material on interaction between the sexes, and produce a definitive guide to the art and etiquette of enjoyable flirting.
Psychologists and social scientists have spent many years studying every detail of social intercourse between men and women.
Parties Flirting is most socially acceptable at parties, celebrations and social occasions/functions. Christmas/New Year parties) a degree of flirtatious behaviour is not only socially sanctioned, but almost expected.
This is because most parties, celebrations, carnivals and festivals are governed by a special code of behaviour which anthropologists call 'cultural remission' – a temporary, structured relaxation of normal social controls and restrictions.