Shows were taped before a small (yet enthusiastic), live, in-studio audience, as were most professional wrestling TV shows of that era.
Turner, displeased with Mc Mahon's handling of programming on his network, pressured Mc Mahon into selling his time slot to Jim Crockett Promotions, another wrestling promotion.
GCW's show, which aired on Saturday evenings, was complemented by a Sunday evening edition.
Jack and Gerald Brisco had major stakes in the organization, while Ole Anderson was head booker and was basically in charge of operations.
The shift in programming helped lead the company to achieve mainstream success similar to the 1980s professional wrestling boom.
Concurrently, many WWF performers became crossover successes: During this period The Rock would become very popular and then would embark on a successful acting career, while Mick Foley published a New York Times-bestselling autobiography; Stone Cold Steve Austin quickly became the company's most popular star and the company's flagship performer, and would be featured in mainstream media all over America and made guest appearances on a variety of television shows, from Nash Bridges to Dilbert.